The facts point to this scam being propagated with full knowledge by the Mycelium team, even though many have tried to distance themselves.  It is very unfortunate. In fact, it seems that Alex Kontegna as serial ICO involvement*, and that he is involved in http://knowledger.consulting (*edited)

https://medium.com/@Knowledger/how-to-spot-a-great-ico-and-leave-a-bad-one-alone-4665581e6a6d#.yg8a6bxjl

http://archive.is/5DxgW

https://www.reddit.com/user/Alex_Kontegna

https://www.reddit.com/user/mikeMassNetwork

https://www.reddit.com/r/Bitcoin/comments/50he2a/bitcoin_superteam_creates_mass_a_blockchainbased/

https://www.reddit.com/r/Bitcoin/comments/50ar6s/bitcoin_superteam_creates_mass_blockchainbased/