I think for some period price will remain in this range as Bitcoin has entered in correction phase. Just look at the price floating which is between 1200-1280 tells many thing by itself. In my opinion seeing 1300$ is not big deal but we will see first more stable floor before next rally.
The price is hovering around $1250 and it could reach those levels pretty soon if the support continues to be like this and you have to remember that there is a strong resistance at $1300 and if it breaches expect a small correction once again like we saw last time.
If some big brand media picks it up with a headline we will surely easy grow to 1300-1400 without a doubt. Just hang on guys. It's all about trust. If we trust, and people will trust, we will grow, simple as that.
In my opinion we have only been getting more strenght than ever after all that has happen during bitcoins time. China, Mtgox, all other thefts etc. And look where we are, ATH after all these "crisis" which ended up not being a crisis for BTC. Just keep the trust and make other people interested and we will see a growth that we haven't seen yet.
Just my point of you though. You make your own speculations.
Best Regards,