Really nice... i think if those are auctioned too it would allow the small users to buy a miner too. But i dont know if it really will maximize the revenue for Asicminer because it looks like way more work has to be done for one single chip. On the other hand... if the real miners are too big then only few can afford it which would lead to a lower price per GH.
I hope you find a balanced result.

Pretty sure they can get these pumped out with little to no effort of the core team.. Design is already done, looks super simple, pretty sure there are about a
million billion options in China to make these things en masse for cheap.