I think most people and even myself doing the opposite. Learn something to get bitcoin, then exchange it into that worthless currency. Still there is not many real shop that accepting bitcoin in my city, not like your city or other places in Europe.
Well spending bitcoin on things you need was always a problem to us the bitcoin users, but that does not mean that we should stop trying to earn it, because we can earn it and save it until a day where the bitcoin is accepted everywhere and then we can start spending it.
When that time comes the price will be so high and many people will try to earn it, so it is better to get it now and think about spending it later, and there is always the option of buying a bitcoin debit card, which is accepted everywhere in the world and in any shop.