An ICO with an initial offering of 0.00003 BTC per Ecobit (0,000045 at the end) and a total supply of 8,888,888,888. So a total market cap initially about 2 times bigger than NEM market cap, and 3 times bigger at the end of the offering.
The guys there have maybe some nice ideas, are probably professional and dedicated, but this doesn't really look like serious to me
