Selling is definitely not an option considering the prices that are further reaching newer heights of insanity by going completely crazy over markets and this thing is getting real serious as we are hitting some real big numbers in terms of market cap as well as users, so holding on and waiting for a real time to sell it is the best part if you are not in an emergent need of some cash/fiat.
You just contradict the idea of your statement about "not an option considering the price" since you mentioned in your last statement that "only if not in an emergency needs of cash or fiat".
Selling have different perspective with different people here. Even the price is on uptrend, there are people who are doing conversion. That is fine because it will give balance to the buy and sell system of bitcoin.