They did invest in WeTrust, it just hasn't been announced yet.  Maybe there are other unannounced investments too.

They also did a fantastic job of holding and letting ICNP's BTC and ETH appreciate.  Especially with POS coming up, $40 or $50 ETH will be a thing of the past, just like $200 or $300 BTC.

There's a new crowdsale every week, so even if Iconomi misses a profitable one, they have BTC and ETH stashes big enough for years of ICNP investing.