According ot
https://bittrex.com/crowdfund/apx) $636,000 in BTC has been poured into this venture so far.
Good looking team, but they have nothing. No whitepaper, no demo, no specifics. Link to "blog" gives a 502 bad gateway error. This is #BlockchainInsanity
At least the founders/ advisers are only taking 10% of the tokens and doing it in a delayed release way (10,000 per year under escrow), and not the 90+% that the Gnosis team took.
I would stay away from this one.