I've just read through the white paper and the concept seems sound for an industry that is ripe for disruption.

My biggest remaining question is to do with marketing. As I see it, to use the network and bet you need to hold wagerr tokens. What will drive people to seek out and use wagerr over other services. Even if wagerr does provide a superior service they will need to coax users over; especially when the platform first opens.  Otherwise it will be a ghost town with no one to bet against. I'm worried it might end up like Google Plus; really good technical execution but not enough initial users and advertising.

So I guess my question boils down to how will the development team ensure that there's enough "punters" to ensure a viable product from the get go. Is the fact gamblers will always seek out the best returns/odds which wagerr can provide owing to the reduction in compliance and associated costs?