Really excited to support this project. What happens if it doesn't reach the goal?
If they do not reach the target then they would refund everyone,when it comes to the first week they have raised over 2989 ETH ,655432 EUR and $ 737924,so it is a successful ICO within the first week and we will see more investment coming in the final weeks,so do not worry about these things. 
I hope so! We might need some help so hopefully ETH goes to $1k..