Preventing breakdown, perhaps?

Let us assume that hundreds of people have hit them with refunds. And they are now operating in a risky area, where they stay liquid by new preorders and venture money, praying that people won't go crazy asking for refunds, because that would put them in a credit crunch.

The exact credit crunch they need, since they want to pay DHL and UPS.

SO if he does something stupid now, they might go bankrupt, be unable to finish the boxes and several thousand people who are happily mining enough money for a ticket to Kansas will buy one. Happy days