The simple fact is that scarcity/urgency sells, as proven by the many popular ICO's based on ideas far less likely to succeed than FootballCoin.
Hopefully lessons can be learned from the devs experience of this ICO so far and the approach can be adapted to help this project reach the fantastic potential it has. I hope they have the resources to do everything before the start of the new season so investors can see some success this season rather than waiting for the next season.
As we already stated before the ICO,
we have the financial resources for the August launch and to keep going till the end of the 2017-2018 season.
At this moment we are working on a more friendly setup of the platform for the users outside the cryptocommunity: in-game market without any transfer tax and, besides sell and buy, we will have the
lease option.
Lease will mean that anybody that have a Player Card that is not used by himself for a contest can place that card on the market for lease. Managers that want to use that card will pay the fee (in-game so no extra taxes will apply) and have the card available for the contest.