Ethereum's demand keeps on pumping thats why the price of it keeps on getting higher. As of now the price of eth is going upwards it reaches 336$ now. Today ehtereum is becoming more and more popular thus the their big community keeps on growing to and lately more inverstors investing to ETH aand to their project thats why its price keeps on going upwards. If you have ETH keep and hold because its price will constantly go upward in the future.