A question I'd like your input on leigh2k14 & anybody else so inclined:

Will & I have been discussing a marketing slogan for BRIT and looked at the following, which were put out to mates to poll on:

1) Britcoin – The independent currency for an independent Britain
2) Britcoin – The digital currency for an independent Britain
3) Britcoin – A digital currency for modern Britain
4) Britcoin - a crypto currency for the UK population (thanks Leigh!)

The general feeling was the first 2 were too Brexity & it was better to leave out the word crypto when dealing with the general public, 3) was favoured which was boiled down to:

5) Britcoin - Britain's digital currency
6) Britcoin - The UK's digital currency

which have the benefit of brevity & are informationally catch-all.

Do you think the repetition of 'Brit' in 5) is annoying or alliteratively seductive?

TYVM, RC