I'm feeling very positive about this project as most of the guys here.
I also do understand the skeptic view from Abyss_X but I just think that NIMQ can make an access for everyone (even people who are not tech affine) to the mining and to the blockchain.
There must be a large number of people who want to earn a "quick buck" while opening a tab. Just look at the people who gets money for reading emails or clicking links to shitty advertisings. Those people will be probably really excited "to get into this cryptocoin-thing" and make some "virtual-money". And this is just one point I think which can make NIMIQ big.
Can't wait for the ICO

The enthusiasm of the masses can only be achieved and more importantly sustained if the browser by default will mine to a let's say "factory pool", and the wallet balance is not displayed as 0.00 but 0.00000 (sorry I don't know how to describe that unit in english). Because a typical laymen newcomer (my mom) won't open two instances of Chrome, two Opera, plus FF to get better hashrate, just one. And won't tweak the GPU for sure. And quickly will lose interest if nothing is showing up in their balance in ten minutes. Even a mere 0.0001 NIM is enough. "My laptop only got louder and warmer son, nothing else happened, is that the bright future?"
So I think it need to be a factory pool by default. And for the hardcore miners there should be an option to send their shares elsewhere or mine alone.