I thought the ICO was very well executed personally. It provided a nice contrast to how Status.im conducted their ICO the same day.

Civic:
- queued their contributions to prevent network congestion
- ensured everybody had a space in line.
- provided clear information on when it would open (9am), so just get in line before that time and you're pretty much guaranteed a spot. Also communicated to users while they were in the line with a notice box.

Status:
- no queuing, and disrupted the entire network for hours with what amounted to a DDoS attack on the network by its own users
- no guarantee for a space in line, just an address that you need to send money to asap
- communication breakdowns while the entire network slowed to a crawl and people were sending money to a smart contract with no response. They took down their Slack channel after the blowback.

Civic conducted their ICO responsibly and professionally and I hope other ICOs follow their example.