Crypto markets doesn't make sense at all these days. I mean what did they make? They made a browser based miner and suddenly it collects millions of dollars, while that web based browser was avaliable for years... LOL.
So ICO has already been finalized? How many millions of dollars have they raised? So guy, browsers have been there for years and make very little money, now all of a sudden, they get those numbers... It's something to think about. 
That is the point. Browsers are one of the more secure, better tested and more used applications by users. We are not creating a Browser, we are using the momentum Browsers have with all kind of users (techy or not) to be able to mine, send, receive Nimiq transactions without any installation. We are also using messaging applications like Whatsapp, Telegram, WeChat and Slack to enable CashLinks: Links that when accessed by users will create a new wallet in your browser (if there is no wallet yet) and credit the Nimiq to that account.
The potential is huge, no other Blockchain is actually native to the Internet. The web is a common factor that almost every Developer already masters. Developers of all kind are learning why coding applications using our Blockchain is easiest than ever and requires no additional software or installation other than the user's own browser.