Be very careful. Today was the first pump, and it went as expected. The organiser and some of his close friends bought TX coin a few minutes before the pump and sold it a few minutes after the announcement for the participants for a profit.... The participants lost out...
If you don't want to lose your money, don't participate, you will be scammed too.
I saw the same. I clicked the link as soon as it was posted (on 300 mbit fiber optic internet) and by the time the page was loaded the price was already at it's peak. In the ongoing transactions you could clearly see the dumping already started. (lots of sell orders the very second the page had openened).
Remember folks, if something sounds too good to be true, it usually is.