I believe that people start up cyrptocurrencies because they either want to make some money or maybe experiment with the internet. It's basically like when a scientist test run a new gadget. It still is amazing how these cryptocurrencies live though. What do you think?
The number one reason is to make profit and nothing else. Of course as an investors, you want to invest in a good platform of investment which in this case is the crypto currency.
Profit is the major concern and the secondary thing is the ease of implementation of the project with ease and making all their transactions in a secure manner without complicating through different other platforms that takes long time for completion.