Yes those fees are getting unbearable (especially for small payments) we have to find a solution and do it quickly. I have no technical background at all but I think increasing block size is the only logical step forward.
It is logic like this which is very very dangerous. You want a quick solution to a immediate problem you are having .... and you think you know the solution, but freely admit you don't understand it.
Increasing blocks ... will allow bitcoin to be controlled by those who are powerful enough (and we all know there are very powerful forces out there that will take control if an opportunity presents). Slippery slope, that leads to nowhere good.
Solutions to capacity will come in time.