there are lots of ppl who bought iot before on an otc market on a slack channel. .. for them price is  tempting to sell  .. but for newcommers 0.3$ isnt much money either so .. some are buying while others are selling..      until the early guys are done selling.. then we can go up again   markets gonne be markets.; 

i invested few K$  for the long run and i'm still buying the lower it goes . I did the same with btc in 2011, every paycheck just went into bitcoin.
i never bought any other alt  until i found out about iota .  It just clicks in my mind. i dont know why ppl are selling but i'm happy about it cheaper coins for me