About the NMC, if ASICMINER exchanges it on BTC-e, it should make it in a way that does not make the exchange rate sink down. The market for NMC is really shallow compared to BTC.
Besides, BTC-e is not the only NMC exchange, Vircurex and Cryptonit also exchange NMC <-> BTC
He don't even have to sell on BTC-E. I'll take any amount of NMC at 20% discount to BTC-E market price, and handle the selling. Share holder still get extra income, and friedcat only has to spend 30 seconds to send NMC to me.