I highly recommend watching the explainer video before interacting with simpleENS.
Regards
i just did and its becoming clearer now, the two last things i would like to be clear on are 1. what is the validity of bought names and subdomains? 2. by buying a new tld e.g .kiss, do i have the sole permission to allow purchase of domains like somebody wants zuckerberg.kiss do i own any right to allowing that registration or its free for all?