I don't know what is the reason behind giving free BCC coins to holders. There are many people selling their altcoin and converting them into BTC because the reason is BCC. But i don't like the idea issuing because it will will create lot of panic in exchanges and many people will sell their altcoin for low prices.
People who sell altcoins now to get BCC won't be able to re-buy altcoins back after the fork at the current prices. And BCC will be likely dumped heavily right away. That's just pure market manipulation initiated by chinese whales.
i was wondering why there is already a BCC in markets. BitConnect is also using BCC.
Because it is market manipulation and possibly even a scam (there is a chance that in the very last moment they say that no fork will happen).