Media is already giving coverage to bitcoin they discuss about bitcoin in their shows in my country India some channels already showing in their prime time how bitcoin is getting popular in the world day by day, they insist its the right time to invest in bitcoin & we should also promote crypto currency as it is giving good return as of now. But alone you can not promote on TV because TV ads are not cheap & If we promote Btc on TV definitely it will help to increase more Btc users worldwide & will be more awareness towards Btc.