Most people who bought into the ICO are ready to hang themselves as they watch ETH go from $220 to now $300 while their investment collects dust.
STOX has to be breathtakingly amazing to make up for that loss. We aren't philanthropists, we invested with the notion that we would be making money (some sooner that others). So far, not only did we miss the massive ETH pump, we even went in reverse and saw STX go below ICO price and stay there, by as much as a -35% haircut.
The "surprise" by August 26th is great and all, but by that time ETH will probably be $400 again. That means the announcement would have to rally STOX to $2 to break even with normal ETH positions, and $5 to break even with margin ETH positions.
Does anyone here think that we will see $5 at all? What about $2? These would only be break-evens and not actual profit. Fact is crypto moves fast, something I think the STOX team didn't take into account given the lack of real exchanges.