Saturated?
The only people I know in the real world that have ever heard of bitcoin only heard of it because I told them a couple of months ago. There is still huge potential out there for newcomers who've never heard of it.
I also think that for many people, when they hear of bitcoin again in a few months will realise it's still here, still going and then jump on board.
In the meantime, making predictions about this weekend or next weekend is pretty meaningless. Try and think in months instead of minutes...