Light details in whitepaper. Inconsistent statements on minimum funding target. No evidence Mike Morhaime made the quote on the website. No evidence of Steam, Unity, Oculus partnerships. Odd transactions on Etherscan from newly made addresses within the same minute. No posts on their blog. No LinkedIn links on the website for the team. A LinkedIn search turned up nothing on the Ivy League team.
Edit: Regarding the annoucement thread:
https://bitcointalk.org/index.php?topic=2069855.0 Why would rwessels use his own personal account to make the announcement? His last posts were in 2014. Who is Hung_Daddy and why does he keep bumping the thread with stupid questions and editing his posts constantly?
It looks like a typical "ICO" scam but they have put some time into it. If you want to save yourself this hassle in future, you're better off avoiding altcoin trading altogether and stick to a handful of the main cryptocoins like Bitcoin, Ethereum, Dogecoin, Litecoin, etc. It's amazing how many people fall for these scams thanks to a few big words and "Whitepaper" plastered all over the site.