No idea, probably something about Facebook, Augmented Reality, finishing up some things that are broke now and holding back the coin, etc.  There's no blockchain explorer, or withdraws from the site, which are both big liabilities so if they even just announce 'we fixed those major issues', that's good news.

Last news release a couple days ago bumped price up 400% in an hour or so.  That was part 1 of 3, this is 2 of 3.  Last is a couple days later.

https://twitter.com/geo_coin