Buy into hate, sell into love. Buy hated coins when there are rumors of corporate partnerships, which makes people hate them even more.

Worked brilliantly with ETH (upon rumors of Ethereum Enterprise Alliance) and XRP (upon rumors of partnerships with Asian banks). I'm still holding Ripple, since I got in at 600 sat.

Don't expect the kind of gains with it that smaller cap coins will give you now, but it's probably a decent long term hold if you can get a low entry.