If you had the choice to buy only one of the two today which 1 would it be?
Monero or LTC? don't really need brains to decide on this

Since you are asking me only one from among the two, I would choose Monero. I am choosing Monero because it has been more profitable to do trading with the coin. And then aside from that, updates are saying that Monero is more promising than LTC. Privacy-wise, Monero is number 1.