My prediction is that price goes up immediately after airdrop. Its brilliant marketing. The value is so small I doubt it will be worth selling, though a lot will turn their heads to OMG to see what's going on when they notice they have an OMG balance. I predict more buying than selling when FOMO sets in, as it always does.
Even people living under rocks have heard of OMG considering it's remarkable price increase in the past month

But it is a great marketing idea.
Does anyone know if the snapshot has been taken yet ?