The project, like i said is interesting, but your whitepaper has been written with a technical language that few people can understand easily. But this is a contradiction: you are planning to release an application which is developed to be user-friendly, but your project's description doesn't seems the same...
maybe a bit too technical for people without background, but it could be requested by their investors and advisors. is the right choice for this thread.
the concept is good. the problems they are facing are real. perhaps redenblack13 is right when he says that they speak too complicate to simplify stuff that can be unusual also for programmers, but this presentation is for investors that is supposed they already know this field.