Shubhank008- The idea here is that Mt. Gox stores your Private Key on their server. We do not. The reason why it's a problem when Gox, or Bitfloor, or BTC-e get hacked is because they store your Private Keys, which is needed to access and spend your Bitcoins. Many have lost their BTCs as a result of this, and it's considered one of the biggest problems with Bitcoin as a currency. We offer you a seamless and secure way to store you're Private Keys in a Paper Vault, much like a Paper Wallet but more convenient. It is the safest way to store your Bitcoins, and indeed is unhackable. It is not a false claim that we offer the most secure way to store your Bitcoins, and we are the only online Bitcoin service to do so. You can learn more about Paper Wallets here: https://en.bitcoin.it/wiki/Paper_wallet


Regarding the look of the site, unfortunately I've learned that programmers aren't web designers so that will get better. I always thought Gox was pretty lame looking too