Small local businesses are always interested to accept something that will make their business cheaper, simpler and more afortable and atractive to people. So a good will and patience is needed to explain them how can they improve their business by accepting Bitcoin.
And it's new in the ears of their customers or future customers if they will implement and accept bitcoin in their business. Something is unique with them by putting "
BTCitcoin accepted here". Those big companies can't easily attracted because they are aware that everything in internet can be penetrated or stolen but they don't know bitcoin is different.