We are planning to launch this in the US, Mexico, and Brazil where we already have agreements with Card Companies and acquires.

Brazil has a huge market for the platinum card. People there get huge lines to pay bills at this specific place called "Loterica".
The poor people can't open a bank account because they have a bad score credit, in Portuguese "nome sujo" - "dirty name".

They use cash to receive and pay for jobs, store money in their houses. They even go to this Loterica to top-up their pre-paid phones