Kyber current market valuation seemed to be about $55 million (*1) at ICO, which looks cheap; perhaps 10-20x undervalued.

https://www.reddit.com/r/Crypto_ICO_Investing/comments/721q7n/strong_buy_kyber_why_vitalik_advisor_only_to/?ref=share&ref_source=link

We suppose it could hit the market exchanges at > $1 billion (10x) like #OmiseGo (OMG) etc. Vitalik Buterin is on the advisory of only those 2, and says he'll not join more.

Kyber, like OmiseGo, is for decentralized  cryptocontract based exchange via the Etheream platform (very relevant now with China banning BTC trading). It's similar to 0x and Bancor, but they're already talking cross-blockchain, and less confusing reserve currency math.

In 5 hours, they've raised over $51 million from 10,000s of KYC individuals (while trying to avoid whales). They'll have sold just over 50% of the total tokens (120M sold of 226M total) very shortly.

(*1): 225,000 ETH at ~$250

https://steemit.com/kyber/@mylord/kyber-knc-already-4x-from-ico-on-etherdelta-will-it-10-20x-to-omisego-market-cap-vitalik-is-advisor-to-kyber-also-and-only