Hilton is far from the first celebrity to hype ICOs. Boxing star Floyd Mayweather and American rapper The Game have touted the diverse digital token sales over the past month alone.
The Game has been promoting Paragon quite a bit. Which is one of the reasons why i'm feeling good about this project. Not cuz of The Game, but because the team knows how to do marketing very well. And in order for a Cannabis project to succeed, i think marketing will be important to achieve adoption.
Good marketing isn't always a key to success. It's a key to funding. However that said, I do think Paragon will turn out to be a successful company.
They are a lot in the media and Jessica is going to a lot of Blockchain based events.
I would like to see one of her talks though.
Anyone got a link to a presentation?
You're right that marketing is a key to funding. But it's also a key to adoption. Of course the product that the celebrities are promoting needs to be good, but so far Paragon has looked very professional to me. Especially if you compare it to other 'potcoins', they are in a whole different league and also have a different objective then potcoins.