We all know that before investing we try to see the whitepaper, the team, the website quality, the idea, the social presence..
but in the end of the day, what makes you want to invest in a project?
What is the ticking edge for you?
yes in general everyone should always see it. if we believe that ICO has a good prospect in the future it will start investing.
A lot of people are looking to the instant profit after the token already listed in the exchange site that means they will dump it again. Because not a lot of people are wanna seeing from the technology aspect