I recommend everyone take a walk through the source code - the developer forked the code from Ethereum four days before putting up his pre-announcement and at that point had only changed the readme and the network ID.
https://github.com/pirl/pirl/commits/masterSo it's a straight copy/paste job. They may have great plans for this thing, no one knows because there's no communication. And if there are great plans they should have launched the blockchain with something unique rather than just a straight up ethereum clone.