Agriculture 3.0 is a new paradigm of agricultural management that evolved based on application of IT solutions in Agriculture.
Destinctive features of Agriculture 3.0 are as follows.
Business Structure – from individual ownership/lifestyle focused to institutional ownership/business focused.
Risk Management – from traditional hedging for price risk to self-managed risk and hedging.
Differentiation – from less differentiated/economies of scale to more differentiated/marketing and brand economics.
Biotechnology & Traits – from limited understanding of MOAs to rational product design driven by understanding MOAs.
Disease and Weed Management – from reactive/curative use to proactive/preventative use.
Nutrient Inputs – from “Quantity over Quality” to “Quality, not Quantity”.
Environmental Sensitivity – from a medium to low level of sensitivity to a higher level of concern for the environment.
Tillage & Equipment – from scale efficiency focused to energy efficiency focused.
Precision Agriculture – from focusing on data collection to focusing on decision support and interpretation of data.