It seems they participated in the pre-ICO of the Factom
Factom at the moment is pretty desperate to make this kind of announcement to pump their coins.
Or it seems they don't even care anymore... they must have sold out everything long before...they must be just pretending to be working and sucking out investors money in Austin
waiting for Factom to deliver is like waiting for Godot
Itll take a long time to get traditional businesses to use something like Factom. A few months of calm should not be too much of a concern imho.