Besides having a bounty campaign and a signature campaign, what are other forms of promotion for an ICO that is essential to its success?
Of course a good underlying product is important and a white paper that explains it but as far as marketing vehicles is concerned - are there any other avenues worth exploring?
Marketing like putting your ads in crypto new websites. You can also advertised in coinmarketcap which are frequently visited by a lot of crypto enthusiast. There are also press releases that you can used to garner more hype about your ico. Or you can partner with other media outlets for cross-promotion activities. There are a lot of PR companies out there and some of them really specializes on ICO projects. And not just the usual signature campaign, Youtube, Facebook or Instagram social marketing. So sometimes the success of ICO really depends on how the team will market its projects to the potential investors.