Smartlands marketing research shows that 48% of agricultural companies are willing to use the Platform.Smartlands Platform team extensively work with farmers and agricultural companies all over the world to better understand our clients and make the Platform that will be the most suitable for their needs.
To confirm the demand for Smartlands Platform and its services, we performed a marketing research of agricultural companies that was focused on two critical issues for the success of the Platform:
- understanding and readiness to use Smartlands Platform (once created) and blockchain technology in general
- need for reliable long-term financing for the introduction of innovations and expansion
91 agricultural companies took part in the marketing research, and the obtained results are encouraging.
https://i.imgur.com/RIrGt3C.jpgSummarized results are indicated in the chart and provided below.
44 companies (48%) are both ready to use the Platform and need additional sources of financing.
18 companies (20%) have a positive perception of the Platform but dont plan to raise additional capital in near future.
15 companies (17%) dont understand or like the idea of the Platform/blockchain, but need additional sources of financing
14 companies (15%) dont understand or like the idea of the Platform/blockchain, and dont plan to raise additional capital.
The distribution of answers is also illustrated on the scatterplot below
https://i.imgur.com/hMQ9ia9.jpg 
