These types of coins are exactly why cryptocurrencies need basic regulation. Nothing over the top or crazy but lets at least prevent the obvious ponzi schemes and scams. Having these types of coins in our markets and economy
is not good long term for the overall image of cryptocurrencies.
That's why this particular coin needs to be exposed as soon as possible because the bigger the fall the worse will be the fallout for other cryptocurrencies. The future headline can be "$2 billion crypto ponzi falls" or "$10 billion crypto ponzi falls, governments start passing legislation to regulate, tax, and limit"