It might not have been directly about a website, but I recall FC saying some words suggesting that AM leaves opportunity for distributors to make any kind of service they want to. In other words, AM doesn't need a website, but if you want to but wholesale, and sell retail, go for it. Make your own website, sell their boards, etc.
Or maybe I'm making this up...
Well, Mr Freemarket has just confirmed your statement ;-)
Currently I believe there are only 2 items for sale: The Erupter Blades at 49.99 BTC and the USBs at 1.99 BTC each. I have ordered both of them, I got the Blade already and I'm very satisfied with it.
However, I woudn't want to be a reseller without proper preparation, I know that business (working in e-commerce) and how much overhead it is to handle RMAs, DOAs, customer service, stock management etc. Another specific problem, at least with the Blade, is that it is still a quite DIYish device: you need your own PSUs and cooling, it comes without a case and I am under the impression that it's still fragile: it could easily be ruined by static discharges, overheat, excessive bending, etc.
For the USB sticks, I'm waiting for mine to ship from A+C's group buy, should be there next week. If these are easy to operate, I'm pretty sure many companies (including mine) would be interested in reselling them. I will also try to help DrHaribo to get his (Java) BitMinter client operate with the Erupter USB, so they can be as "plug'n'mine" as possible.
And about the website, Bitfountain.com apparently belongs to Friedcat ("David Fan"?), but as TAT just said, hardware resellers can just build and publish their own reseller websites. Friedcat is probably busy working on the next-gen chips, or anything more useful at the moment.