Garrison Breckenridge, [21.10.17 00:49]
[Forwarded from Joey Gentzler]
Greetings everyone! (@cjschubes I know you were being sarcastic and this isn’t directed at you ) Anyways this thread is sometimes littered with impatience and doubt. There’s nothing wrong with feeling these things. Shit, it’s the cryptoverse! This is uncharted territory where everyday is sure to be a rollercoaster filled with positive and negative developments whether it be a new SEC ruling or that coin everyone’s been telling you to dump is finally mooning! So I want to remind everyone here of a few things that are key to understanding who we are at Embermine and what we are trying to accomplish as well as just give a general pep talk because we can all use it sometimes.

We are taking our first steps as a company, sure, but we are taking calculated steps and gaining traction with each and every one. To question the life of MBRS right now is simply destructive to the project and your own ability to make sound judgements regarding crypto and blockchain projects. I understand that many folks in here may fall into more of a speculative, day-trading-esque category of crypto enthusiast and there’s no problem with that. We like to have fun and be weird, this should be no secret. I enjoy a tasteful when moon?! meme as much as the next guy I promise you but it’s imperative that we remain focused and maintain a grounded perspective with regards to the project. Need I remind folks that it has taken 10 Year’s for Bitcoin to achieve the heights and mainstream attention it has?

Keep in mind MBRS are not just another digital currency with the only use case being to hopefully get rich by holding it long enough. We’re a team of techy-nerd-creative-goofballs that banded together behind a man with a dream to drastically change the systems in place that kept him from being able to fully realize his original dream of becoming a successful book publisher that wouldn’t in turn break the bank and force him to make decisions that pitted the success of his against the well-being of his family.

We take pride in and like to believe that we are unlike any other blockchain project out there. We strive to be as transparent and honest with our community as possible and I think often times even to our own detriment. But that is the Embermine way. It’s also no secret that we did not have what would be considered even a mildly successful ICO. It’s no secret that there are times we have been unable to meet our target dates of our airdrops. However behind the crazy and beautiful mind of our fearless leader @embermine_drake we have rolled with those punches and continue to do so with our nose to the grindstone and powered by nothing but forward thinking and raw ambition.

It’s a little strange to think of something 100% digital as a grassroots type of movement/campaign, but that is exactly what we are and we cherish the intimacy we have with our community and the outpouring of support most of you have shown through the last couple months. Really, we just love you guys. I can only hope someday we may find ourselves in each others company toasting to the success of Embermine and the power and agency of creative entrepreneurship being returned to its rightful owners....(Couch- not Amazon-cough).

@embermineclay is absolutely right. Who knows how quickly we can pick up momentum should everyone take a minute or two of their day to reach out in person and on the web to promote the project. With the positive developments happening every day it’s almost a scary thought what we could accomplish! And along these same lines we need to remember who the eventual user of the Embermine platform is! They are not going to be all blockchain gurus and tech wizards who have been in the space since it sprouted up 10 years ago. We have a difficult road ahead of generating mass acceptance and use of these emerging technologies by the every day person there’s no doubt. So remember people that your friend who you talk crypto with late into the night is not necessarily the one who needs to know about Embermine the most. It’s your sister who’s struggling to get her novel pu

Garrison Breckenridge, [21.10.17 00:49]
[Forwarded from Joey Gentzler]
blished. It’s your dad who wants to revive his youth through starting a neo-indie-rock band but has no idea where to start looking for a lead singer. It’s your cat who’s got an amazing idea for a handmade chaser toy that’s 100% biodegradable. Okay perhaps not the last one but you see the point? We must start our outreach to those beyond the crypto realm because it is these people upon whom our success rests. Just talking about the simple benefits one would be subject to in using the Embermine platform contrary to current creative commerce protocols is a sure-fire way to spark the interest of someone who’s never heard the word blockchain, crypto, or even bitcoin. I’m sure we’ve all been frustrated at some point or another trying to explain these concepts to someone who’s having a hard time grasping them because we know they are less scary and so much easier to understand than it seems when first subjected to them. I remember my first “oh my god I get it!” Moment regarding blockchain or crypto and thinking to myself that it came months sooner than I’d expected. We must become fervent ambassadors of not just Embermine, but the industry as a whole to the world. Would you ever keep a secret from a friend that could drastically impact their life in a positive way? Of course not. We need to keep the fact that this is the future folks, and the sooner the word gets out, the sooner we will see these new ideas mold this giant spinning rock into a place that any man woman or child may live a positive, fruitful life with full agency in whatever journeys ad endeavors they so choose to embark upon.

Lastly, marketing has been brought up here and there in regard to the project and I’d like to assure those that we are fully aware of our shortcomings in this area. I do believe this to be a significant factor in the lack of success during our ICO. However, 100 times out of 100 I would rather someone become invigorated and passionate about us because of our vision, passion, and the project itself and not because they were coerced by some flashy website. It’s a bit unfortunate, considering the numerous examples of ICOs having raised millions of dollars behind a mirage of a project and a kickass website, but a dynamic web presence is certainly key to mass acceptance and belief in a project, no matter how great the idea, vision, and gumption possessed by the team behind it. I assure everyone that we are fully aware of these things and will be dedicating ourselves to build up these valuable channels of outreach and marketing. As we continue to grow our staff in the coming weeks will be implementing a series of campaigns and marketing projects (including updated and more thorough website aesthetics and content) specifically geared toward getting the word out to the world of blockchain and crypto as well as the rest of the globe. These ideas are by the people, for the people.

I apologize for the length and anyone who took the time to read this. We again can’t express enough our appreciation for all you awesome and equally weird and wacky supporters The journey is just beginning folks. The car is on but we haven’t even left the driveway. HOOZAH!!