Possibly, but probably not.

There is a concept in commerce called marketing.  It is more aggressive than putting things on a shelf and waiting for someone to walk in and buy them.  It involves creating a desire to purchase something even when the person did not originally have such an intention.  It typically uses emotions in place of (or in addition to) logic.  (I know...  most of us here are more accustomed to using logic.  We are the minority.)  

The techniques use manipulation of emotions such as envy, fear, inadequacy, wanting to be liked, etc.

It has been used successfully to sell large quantities of things at relatively high prices, for which there is very little "need".  Things such as automobiles, whiskey, perfumes, funerals, diamonds, desert (or swamp) real estate, vacuum cleaners, sneakers, etc.

It is not about convincing them.