Got interested with this one. Your brand name is a catchy one and would probably get many attention to the traders here in this forum. Though stated in your OP that you'll be having an alpha launch this coming November, I would like to know more about it. I can participate on that if you like. You can just PM me here for the additional details for me to get invited in your alpha launch. Also, I would like to know the physical location for your office. Providing that information would increase your trustworthiness as you are a very new company in this market. 
Thanks for the interest and feedback about our brand name, glad to read you like it as well. We believe that it will bring attention once launched and community will find out about our exchange.
We are launching alpha in the half of November, the exact date will be announced soon.
The physical location of our office will be added on the website once we launch the alpha. At the moment we have offices in Prague and London. But most of our team is located in Prague. Everyone is always welcome to meet us in person in case you will come to Prague sometime:-)
If you are interested in our platform just signup and we will notify you about the launch.
Feel free to reach me anytime with any question related to our exchange or some feedback.
Thank you!