Experty looks like functionable ico. The World is global so knowledge is global too. This ico will be fine for the knowledge holders, who earns their living by selling their knowledge such as online medical adviser, internet phenomens actualy who uses internet to sell their advices, they will definetly use this.
But other people who is buying this advices need more promotion to learn this ico.
As I said, it's a promising ico. I hope they will succeed!
Cheers.